To help plan for my College magazine I found out what my target audience are interested in and what they would like to see in the magazine. I started by going and interviewing students around the collage asking them questions to find out what they would like to see in the magazine. We found that 95% of students didnt read the existing collage magazine. We asked them what they would like to see in the collage magazine to encourage them to read it. 70% of people would pay 50p a month for the College magazine. Our target audience are aged from 16-18, so infomation about driving lessons would be helpful. We asked our audience if they would subscribe to the collage magazine. 20% voted yes, 80% voted no. We thought that it would encourage more students to keep buying it if we made our first issue free. The majority of students said they are more likely to buy if it has a what on guide and more pictures.