I think that my knowledge and skills had developed alot since producing my college magazine. For example the photos are alot better, the models is looking directly at the reader, and the editing skills look more professional. I have used more than two colours to make it more interesting but not too fussy. The overall layout has improved at it is easier to read and doesn't look simple and boring.
I learnt that using the background eraser tool i was able to remove the background of the main image as it overpowered the image and i wanted it to speak for itself. I also learnt how to use the clone stamp tool to remove the pattern on the models top as i thought it drew attention away from the models face. I also used the brightness and contrast tool to make the dark bits on the photo really dark and the light bits really bright to make the image stand out even more. Another technique i learnt was how to remove large spaces in between text as large gaps in a magazine look empty. I chose to remove the gaps as putting something else in the gap would make it look overcrowded.
When choosing the font i would use i wanted something that stood out, but also look messy and imperfect. For the name of he magazine i hand drew the font to make it original so that no other magazine had the same. It gave me a chance to practise with my photoshop skills and use new techniques. Any give aways, freebies or competitions were written in Britannic Bold. Small text for example the interviews for my double page spread is too small for a fancy font. I chose to use Callabri as it doesn't have fancy flicks of the end of the letters it is simple and clear to read. For any headings or sub headings i have used Skratch Punk as this an exiting font to attract the target markets attention. On the contents page i used Skribble as it looks like it has been handwritten and creates a rebellious effect that someone has graffiti on it.
Sometimes your own opinion is not enough to see how sucessful your magazine is. As my target audience was the age range of my Friends i was able to ask them what they thought. I received positive feedback for my magazine saying that the colour scheme worked really well and the main images was really clever as it made you feel involved with the magazine.
We didn't have to include a feature page in our preliminary task but i would have found it useful to as i would have been able to develop my ideas more. When deciding what i would put in my double page spread I looked at what my target audience would be most inters ted in. I chose to interview the feature band as they have a tour coming up and they are also interested in using fans for their next album. When interviewing the band I made sure not to edit their answers too much as i wanted to keep the interview as realistic as i could. Obviously i had to take out any bad language but i kept the slang phrases in as this would appeal to my target audience more.
Chloe Randall's AS Media Blog
Sunday, 20 February 2011
What have you learnt about technologies from the process of constructing this product?
When producing my media product I used a wide range of techniques and processes. To keep my product interesting but not too in your face i used different colours but not too many as it would make the page look fussy. When writing a large amount of text, for example my double page spread I placed all the writing into columns to make it clear to read. I also balanced out the number of images with the amount of text as too much writing can be boring and too many images can make it overcrowded. I had to strike the right balance between text and images even though the magazine type i was going for had more images than most magazines.
To produce my magazine i used various techniques and programmes such as using a digital camera to take my photographs. When it came to editing the images and the magazine i used adobe Photoshop CS5. I hadn't had much experience with photoshop before. An advantage was the i was able to pick it up easily and when editing my images i experimented with angle and layout. The right layout is essential as it makes sure that the reader looks at everything on the page. The bold magazine name is there to attract attention. Then put a similar coloured picture next to it tilted sideways, it makes your eyes travel down to notice the smaller text at the bottom.
When editing my images I didn't edit them too much as i didn't want my models to look 'fake' or go for the common air brushed look as i didn't want my models look perfect.I also used Microsoft word to write my double page spread then pasted it into photoshop to lay it out in the correct form. I also used Flickr to upload my magazine to that i could add tags explaining what each feature was. I also used blogger to upload all of my work at the end.
For the front cover i chose a close up photograph with the model looking directly at the reader. This will make them feel important and involved.For my contents page i used several long shots to create a different mood. I used photos that i had taken on the beach with the sun in the background making the images look dark and mysterious. These images contrasted well with images that i took in broad. I was espeshially pleased with the images i took on the beach as they completeley changed the whole feel of the page, once placed onto my magazine.
To produce my magazine i used various techniques and programmes such as using a digital camera to take my photographs. When it came to editing the images and the magazine i used adobe Photoshop CS5. I hadn't had much experience with photoshop before. An advantage was the i was able to pick it up easily and when editing my images i experimented with angle and layout. The right layout is essential as it makes sure that the reader looks at everything on the page. The bold magazine name is there to attract attention. Then put a similar coloured picture next to it tilted sideways, it makes your eyes travel down to notice the smaller text at the bottom.
When editing my images I didn't edit them too much as i didn't want my models to look 'fake' or go for the common air brushed look as i didn't want my models look perfect.I also used Microsoft word to write my double page spread then pasted it into photoshop to lay it out in the correct form. I also used Flickr to upload my magazine to that i could add tags explaining what each feature was. I also used blogger to upload all of my work at the end.
For the front cover i chose a close up photograph with the model looking directly at the reader. This will make them feel important and involved.For my contents page i used several long shots to create a different mood. I used photos that i had taken on the beach with the sun in the background making the images look dark and mysterious. These images contrasted well with images that i took in broad. I was espeshially pleased with the images i took on the beach as they completeley changed the whole feel of the page, once placed onto my magazine.
Saturday, 19 February 2011
Colour experements for media
Font experements for my magazine
A selection of images that i have taken for my magazine
Institutional data for NME music magazine
Key facts:
Price- £2.20
Frequency- weekly
Launch date- 1952
Male/female- 73%/27%
Average age- 25
ABC1- 73%
Target market- men aged 17-30
Above is some research I have gathered about NME music magazine. The list of key facts includes the price of the magazine, frequency, launch date, gender and target market. The magazine costs £2.20 and is produced weekly. The price of the magazine is very suitable as the target market age range shows that the audience will have some sort of paid work. The price cannot be too expensive though as the majority are still being educated and will be receiving little or no income from their college, university. We can see that the magazine is successful as it is still up and running since 1952. The target market for NME is Males and we can see that the magazine has attracted their target audience well as 73% of males read the magazine. Although the target market is Males, females also take an interest, which is a positive outcome for the magazine as it has a larger audience. The average age for NME reader as we can see is 25. The majority of NME readers belong to social group ABC1 and from this we can see that the magazine is at the top end of all music magazines.
-34% are working full time, 18% are working part time and 26% are full time students
-62% read at least 3 out of 4 issues
-Almost half (49%) have been reading NME for at least 3 years
-84% think the magazine gives them what they want spending an average of 46 minutes reading each issue
Price- £2.20
Frequency- weekly
Launch date- 1952
Male/female- 73%/27%
Average age- 25
ABC1- 73%
Target market- men aged 17-30
Above is some research I have gathered about NME music magazine. The list of key facts includes the price of the magazine, frequency, launch date, gender and target market. The magazine costs £2.20 and is produced weekly. The price of the magazine is very suitable as the target market age range shows that the audience will have some sort of paid work. The price cannot be too expensive though as the majority are still being educated and will be receiving little or no income from their college, university. We can see that the magazine is successful as it is still up and running since 1952. The target market for NME is Males and we can see that the magazine has attracted their target audience well as 73% of males read the magazine. Although the target market is Males, females also take an interest, which is a positive outcome for the magazine as it has a larger audience. The average age for NME reader as we can see is 25. The majority of NME readers belong to social group ABC1 and from this we can see that the magazine is at the top end of all music magazines.
-34% are working full time, 18% are working part time and 26% are full time students
-62% read at least 3 out of 4 issues
-Almost half (49%) have been reading NME for at least 3 years
-84% think the magazine gives them what they want spending an average of 46 minutes reading each issue
Journalism practise

Review of film ‘Twilight’ for Kerrang! Magazine
Bella Swan (Kristen Stewart) doesn’t expect much when she moves to the small town of Forks, Washington, until she meets the dark and mysterious Edward Cullen (Robert Pattinson) a boy who’s hiding a dark secret: he’s a vampire. As they fall in love Edward must control his blood thirst for Bella that would make her his prey. Twilight is based on the no. 1 best selling books by Stephanie Meyer. Twilight is an emotional story with dangerous twists. A must-see.
Review of film ‘Twilight’ for the Guardian newspaper
Kristen Stewart plays Bella, a very reserved pale girl who is the child of a broken home. She has been living with her divorced mother in Phoenix, Arizona. Bella now proposes to live with her farther, Sergeant Charlie. Bella is instantly attracted to the beautiful and mysterious boy called Edward Cullen, played by the young British star Robert Pattinson. Edward is keeping a dark secret that he is infact undead, from a family of vampires who live in the forest, and who have vowed to be "vegetarians" that is, live only on animal blood. Twilight is based on the number one highest selling sesation by Stephanie Meyer. Twilight adds a dangerous twist to the classic story of lovers, a teen romance to get your teeth into.
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Portfolio Sections
- A.Main tasks:finished products (3)
- B.Evaluation:Forms and conventions (2)
- C.Evaluation:Representation (2)
- D:Evaluation: Institutions (1)
- D:Evaluation:Institutions (1)
- E:Evaluation:Target audience. (2)
- F:Evaluation: addressing my audience (1)
- G.Evaluation:techiques (2)
- H.Evaluation:skills development (2)
- I.Appendix:main task planning work. (13)
- J.Preliminary task:finished products (3)
- K.Preliminary task:planning materials (1)

